Unless they mean as in hopelessly beautiful, the small, hand-crafted lingerie maker from Melbourne Australia may be misnamed. Hopeless has made some of the more imaginative lingerie you'll find since sisters Gabrielle and Dominique Adamidis founded the label in August 2008. The above Cheryl black silk bra and silk knickers (amazing how much classier the term 'knickers' sounds while writing about this label) are from their new collection, or range as they call it, The Hunted.
^ The Ashley Silk-Satin Playsuit
You and I may find our inspiration in many places, but believe it or not, as explained in their wonderful blog, Spokes and Daggers, designer Gabrielle's inspiration for the collection came from director Sam Raimi's 'Evil Dead' and 'Evil Dead 2'
'I took inspiration from the evil force that races through the forest, the wood grain of the haunted log cabin and of buckets of blood featured in the films. These ideas were subtly woven into every piece - to create a collection that was both haunting and beautiful.'Umm.. OK, the lingerie is beautifully done, it works, so who am I to argue? It also explains why the pieces in the set had to be named Ashley, Cheryl and Linda..
^Linda Modal Jersey and Velvet Bralette
^ Ashley Chiffon and Silk Camisole
and matching Silk Side Tie Knickers v
I've been a fan of the brand since I first discovered their blog, and not that the other ranges weren't well down, but this one strikes both my girlfriend and I as their best yet. The only downsides? True, a bit pricey, but do you really expect originally designed hand-made silk lingerie for the price of a five-pack of panties at Wallyword or even Vicky's? Didn't think so. Also, it's not for day-to-day wear. However, if you're into building a serious (and seriously beautiful) collection on lingerie, check them out. At the very least, you'll be inspired.
As credited on the Spokes and Daggers blog, Photos are by Jo Duck, the lovely lady in them is model Lulu Wagstaffe, hair and makeup by Sarah Lea Cross, and an assist from Dominique.
Hopeless Lingerie
Their Etsy Shop
Check out the Spokes and Daggers blog,
Hopeless Lingerie on Facebook and twitter