Bra, Panties, or woman undergarments are not only a daily wearing for Japanese woman, but also for fashion and style purpose. Most of Japanese bra are in cuties and fashionable, showing the high creativity of Japanese people.
Not only woman buy bra in Japan, but also even a boyfriend can buy a bra as a gift for her girlfriend.
One of Popular Japan branded bra is Triumph. Triumph actually is a division German Lingerie Company, but the products are very Japanese after come into Japan Market. This means they go over the top, as it were, to attract attention to their products and cleverly assocaite them with the latest popular cause. Here are 8 of their most outrageous bizarre bra examples :
1) The Warmbiz Heated Bra: No Chest Colds Here!
In an effort to save energy, Japan's government set up Coolbiz and Warmbiz campaigns to encourage businesses and workers to dress appropriately for the season: no neckties for men in summer, for example. I doubt they expected The Warmbiz Heated Bra to come along, but we're glad nonetheless! This comfy-looking faux fur number features microwavable gel pads that can be slipped into the bra cups to provide warmth in chilly offices. Of course, just wearing corduroy pants and woolly sweaters would be much more warming, but how much fun would that be? Speaking of fun, here's an informative video that shows the gel pads being heated and installed...
2) The Voter Turnout Liftup Bra: Got an Election?
Politics is boring, especially in Japan where consensus is king. Leave it to triumph to spice things up with The Voter Turnout Liftup Bra! Crafted of silver vinyl, the bra is boldly labeled "ballot box" while the matching skirt is made from ballots. Vote early and often!
3) The Post Office Bra: Love Letters Revisited
It's called the "Total Surprise Bra", and I have no idea why. Supposedly the catchy red bustier worn so appealingly by model Yu Misaki was designed to bring attention to previous Prime Minister Koizumi's post office privatization plans. Who?? What?? Exactly... so the bra can only help, right?
4) The Bra Bag: Shop 'til you Droop
Take it from Triumph model Erisa Nakayama, plastic bags are wasteful! That's what the little sign affixed to the bikini bottom of The Bag Bra says, at least. So trash those bags and take off your bra - sage advice for shoppers who want to carry home their melons the eco-friendly way! Need more details? Of course you do... check out this YouTube video on The Bra Bag...
5) The Anti-smoking Bra: No Butts Allowed!
According to the creative crew at Triumph, The Anti-smoking Bra "emits a mysterious fragrance designed to kill the desire to smoke." Perhaps the jaw-dropping effect of the bra itself is what really does the trick, however. Is there really a fragrance that turns off the addictive effects of nicotine? Do you really care?
6) "My Chopsticks" Bra: A Feast for the Eyes...
The "My Chopsticks" Bra is a tasty little treat that features miso soup and rice bowl cups separated by a chopstick rest. Tucked into one shoulder strap is a pair of collapsible, portable chopsticks. The aim of this appetizing ensemble is to bring awareness to the environmental effects of wood disposable chopsticks. Ok, we're aware... can we eat now?
7) The Birth Rate Decline Bra: Granny sez Make More Babies!
Japan has one of the world's most rapidly aging populations and once the average age hits 70, who's going to model Triumph's bizarre bras - or want to look at the models? Thus, The Birth Rate Decline Bra, festooned with cartoon grandmothers admonishing lazy Japanese to get down, get funky and get themselves some families. Sorry Triumph, the only thing this bra is going to increase is the staying power of the men who have to look at it.
8) The Chastity Belt Bra: The Key to Intimacy
Is Triumph giving us mixed messages? First it's like "get intimate", now it's all "lock up the goodies". That's exactly what The Chastity Belt Bra does - it comes with a little gold key that the wearer can present to her guy of choice. Rather romantic, come to think of it. So why is actress/singer/model Aya Ueto acting so, er, horny?
Make The Putt Bra
Triumph have designed the new bra to appeal to Japan's busy golfing women.
The green corset-style garment can be removed and unrolled to create a 1.5m-long putting mat.
When the user sinks a putt into one of the cups, a built-in speaker pumps out a congratulatory "Nice shot!".
The bra also features pockets for extra golf balls and tees, and a detachable flag pin that serves as a score pencil.
The bra set comes with a skirt with the words "Be Quiet" printed on the rear, which doubles up as a flag for use on the course.
Quite how the user is supposed to do cover herself when she removes the underwear is unclear.
Twice a year, Triumph unveils a new novelty bra in Japan to highlight social trends.
The novelty bras are generally designed to raise awareness of an issue, rather than be worn regularly.
Triumph claim that the Nice Cup in Bra is a response to the growing popularity of golf among Japanese women.
In previous years the company have invented the postal bra with pockets for letters and a chopstick bra made from miso soup and rice bowls, with a special holder for chopsticks.
In May they unveiled the novelty husband hunter bra, which features a countdown clock that stops once an engagement ring is inserted into the mechanism, and plays Mendelssohn's "The Wedding March".
Watch Bra that can be used as a golf putting mat Video here